Make Waves 26

Why attend

Two days that will change how your organisation thinks about AI

Waves '26 brings together the people actually doing this work: operations leaders, IT directors, technical decision-makers, and the teams building the future of automation. Two days on one question: how does AI and agentic automation get built, adopted and scaled in the real world?

Two days of content, conversations and experiences designed to move you forward, whatever stage you're at. 700+ people working on the same problems as you, in one place, for the first time this year.

  • Make leadership on the main stage during the Waves '26 keynote.

    The keynote

    Make leadership takes the main stage once, and makes it count. A unified product vision, the latest releases, and a clear picture of where the platform is headed, including how we're tackling one of AI's hardest problems: knowing you can actually see, trust and control what your agents are doing.

  • One of the three concurrent stages mid-session, seen from the audience.

    Three concurrent stages. Content built for you.

    After the keynote, the afternoon opens across three dedicated stages running simultaneously, so whatever brought you here, there's a track built for it.

  • Attendees building at a hands-on station in The Playground.

    The Playground: hands-on, not hands-off

    Step away from the stages and into a space where you actually build. The Playground brings together four hands-on stations, each designed around a different area of Make's platform, staffed by Make's own automation experts.

    Go deep on agentic workflows. Test a live scenario. Troubleshoot something that's been keeping you up. Or just explore what's possible when you have an expert next to you and a tool that does what you tell it to.

  • A Make team member in a one-to-one Meet the Makers session with an attendee.

    Meet the Makers: 1:1 time with the people building Make

    One of the most sought-after experiences at Waves, and for good reason. Meet the Makers gives you a dedicated 25-minute session with a Make team member: the engineers, product managers and automation specialists who build the platform you rely on every day.

    Come with a specific challenge. Come with a roadmap question. Come with something you've been wanting to say directly to the team for months.

    Booking opens in September. Spaces are limited and fill fast, so keep an eye on your inbox.

Lock in at the best price

Every past Waves event has sold out. Secure your spot before the price goes up.

  • Until May 7

    Flash Super Early Bird

    €199

  • Until Mid-July

    Super Early Bird

    €229

  • July – August

    Early Bird

    €289

  • September

    General

    €349

  • October

    Last Minute

    €399